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SCOPE OF WORK
Packaging
Ofood – Hạt vàng sức khoẻ
Ofood introduces a new product with a new type of filling this year, focusing on the health of customers when using, after two years with two other cake lines. The idea for "Health Gold Seeds" was developed after the team brainstormed ideas together. Since each type of filling has unique qualities, I researched the places and countries where the nuts used to make the filling were produced in order to illustrate the packaging.
AGENCY
Direction
LEAD PROJECT
Do Minh Tram
ROLE
Designer, illustrator
YEAR
2019
The principal ingredients for moon cakes are made from wholesome nuts that are chosen from each region.
Region-based orientation: To demonstrate the flavor of the cake box, preliminary designs are produced where the fillings are chosen.
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